When daylight is scarce, you need to nurture your soul with another kind of light. Winter is no time to dive into darkness at home – it’s the perfect time to find a new spark in museums, exhibitions and restaurants along the Pohjola route!
Nurture the light within
Art is for everybody
Here along the Pohjola route, we believe culture belongs to everybody. In Oulu, a good starting point for your road trip, culture has its own twist. Be it in a museum or art exhibition, you’re about to find both widely acclaimed masterpieces and intriguing local art. A city with strong visual art traditions, Oulu is home to many professional artists, some of whom have gained international fame.
The Oulu Art Museum works in close collaboration with local artists from Oulu and its neighbouring Pohjola route destinations Liminka, Hailuoto, Ii and Tyrnävä, boasting a versatile repertoire of local art, selected Finnish visual art and international special exhibitions. The building itself has a lot of charm: it used to be the headquarters of a leather factory.
Visit the factory turned into an art museum.
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Treat your inner child.
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Walking from attraction to another – snow problem!
Take a walk in the whiteness of Oulu in winter. Within a short distance, you’ll find many popular attractions to perk up your day. Admire the Oulu Cathedral right next to the city centre, and continue towards the Ainola park just a few hundred metres further. A powerful sight, the Northern Ostrobothnia Museum stands in the middle of the Hupisaaret park area, with exhibitions for both adults and children to enjoy.
If you’re with family, your children will love Science Center Tietomaa almost as much as yourself. The Science Center offers food for thought and visualisations of the many wonders of our world from dinosaurs to local northern flora and fauna.

Warm up your taste buds
Along the Pohjola route, you’ll find delicious meals made of locally grown, pure ingredients, from hearty burgers to fine dining. Whether you’re in Oulu or one of the close-by destinations along the route, you won’t leave hungry – and you’re sure to have food for your soul as well. Book a memorable lunch or dinner at a quaint old building that used to be a retirement home or vicarage, or choose fine dining on a hilltop or at the city centre.
So put on your winter coat, your nicest woolly hat and head to the Pohjola route. We have the snow-how to warm you up with fresh and original culture.
Feel your inner light shine brighter already?
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Design Shop Proto
LUOVO Accommodation
Kuusisaari Recreation Park
The FLAME of Hailuoto - OPEN FIRE DINING AT HUT
Photo North's gallery
Oulu Cathedral
OuluHostel AlliMaria
Oulu Market Hall
Deluxe Poiju Villas by the Sea in Nallikari, Oulu
Kindergarten Visit
Regional Bus Transport Oulu - Ii
Best Western Hotel Apollo, Oulu
HALLI - EAT & DRINK
Panoramic Elevator
Oulu Shop in Oulu Tourist Info
Surprise Menu; a tribute to the diverse nature of the North
Children’s Cultural Centre Kotilo
Typpi Oy – Alvar Aalto's Red Brick Industrial Community in Oulu
Fuchka
Amarillo Restaurant Oulu
Liisa & Moss Wonderland
Alakestilä Arboretum in Liminka
Mourunki lake
Scandic Oulu Station
Avis Car Rental in Oulu
Mon Chou - French Pastry Shop
Merihelmi Camping in the Gulf of Bothnia
Nallikari Holiday Village - Camping, Oulu
Marjaniemi Caravan park
De Gamlas Hem Hotel
Sokeri-Jussin Kievari Restaurant
Ravintolamaailma Limingantulli
Cafe Hanna
Virpiniemi recreational area
Breakfast & Private Restaurant Veranta
Liminka Bay Nature Centre
Siipiweikot Oulu
Frans&Camille Bistro
Hailong Chinese Restaurant
Oulu Museum
Jakkukylä suspension bridge and Purusaari
Restaurant Ule
Experiences in Tyrnävä: Tours, Local History, and Snowshoeing
Oulu's Original Taxi - OTAXI
Ravintolamaailma Linnanmaa
45 Special
Tyrnävä's beautiful and historic Dairy Street
Restaurant Nallikari
Aurora Revelare
Tyrnävä Leather Factory
Metallikausi
PikkuPanda Teahouse & Teashop
Nallikari Lighthouse
Central Library Saari
Puistokahvila Makia Cafe
Rauhala ravintola-pâtisserie
Visit Oulu Brand Store
Virkkula Birdwatching Tower at Liminka Bay
School Visit
Farm accommodation
Café Kaari
Nallikari Aalto Apartment Hotel
Keskiniemi Beacon Tower
Idyllinen kartanohotelli Iissä Iijoen rannalla
Geocaching in Ii
Sanginjoki Nature Reserve
Kiikku Garden Grill / Moonlight BBQ
Traditional Fishing Harbour Kiviniemi
Tyrnävä Municipal Exhibition Space
Bistoria Patio
Rented cottage, holiday home, cottage accommodation
Local Taxi Services in Kempele
Restaurant Puistola
Rosso Restaurant Valkea
Tiima
Iin Paviljongin majoitus upeissa jokimaisemissa
Cultural Centre Valve
Ailasto accommodation
Experience Space VISIO
Letonniemi protected area and nature trail
Bistro, Hotel Lasaretti
Kurkela Lounge & Dine
Hirsilampi apartments
Original Sokos Hotel Arina, Oulu
Pottery Keramiikkapaja TiinaMari
Smokehouse 299, Smoked burgers & BBQ
Nature Cafe Loppula at Sanginjoki
Tuba Food & Lounge
Night at Reenis
Bed and Breakfast by the Iijoki river
KulttuuriKauppila Art Centre
Zivago
Wine Tasting
Pilpasuo protected area and nature trails
Avis Car Rental at Oulu Airport
Sailor's trail
The TASTE of Hailuoto - local food tastings
Cafe / Bar KIIKKU
Restaurant Indian Cuisine
Mediterranean Restaurant
Traditional Holiday Cottages in Nallikari, Oulu
Restaurant Harald
Visit Hailuoto, Hailuoto info
Burgers
Ravintola Sarkka
Park Hotel Liminka
Historical Rantakortteli blocks of Oulu
Sleep in hostel
Oulu Tourist Information
Cafe / Bar KIIKKU
Pure maku
Restaurant La Sinfonia
Grill it! Oulu
Masiina
Alvar Aalto's Toppila Sulphite Pulp Mill
Breakfast by the sea
Design Center Proto
Cafe Kaija
Radisson Blu Hotel Oulu
Lapland Hotels Oulu
1bar – Casual cocktail bar in the heart of Oulu
Wooden Karjasilta from the reconstruction era
Pohjolan Matka Charter Coaches Oulu
Oula Kitchen & Bar
Varikko Taproom & Terrace
J&S BURGER
Oulu Market Square Policeman statue
Puuilo Rusko
Iin Sillat Camping and Inn
Nallikari – the Riviera of the North
Charter buses and private transportation services in Oulu region
Restaurant Caspian
Tent site in Nallikari Holiday Village, Oulu
SuperPark Restaurant
Lähde! wellness art park
Puuilo Vasaraperä
Enjoy a Relaxing Stay in the Peaceful Countryside
Oulujoki Church
Top 5 attractions in Oulu!
GreenStar Hotel Oulu
Hupisaaret Islands city park
Experience Hut Kieppi
Restaurant Toripolliisi, Authentic and Local food
A Unique Cafe Huvila in Oulu
Puistola Cafe & Bakery
Menevä Taxi Service Oulu Area
Kallen Pizzat
Koiteli Residenssi accommodation villa
Nordic Art Hotel Lasaretti
Iisland Cottages
Restaurant and winebar VENN
Joku Paikallinen Pubi | Local pub for darts & karaoke in Tuira, Oulu
Cafe Magnolia Coffee & Bakery
Cafe Abraham's
The WINE IN THE WOODS of Hailuoto - WINE TASTING
Restaurant Liminka Bay
Varikko Brewery Restaurant
Restaurant Pannu
Restaurant Mallassauna
Guided Transportation from Oulu Airport to Oulu
Nature Resort Linnunrata / Sauna cabin
On Animal Trails
Alvar Aalto’s Oulu River Estuary Vision: Koskikeskus
Hotel Liminka Bay
Coffee House Café
Airport Taxi Service in Oulu
Classic Pizza Restaurant - carefully crafted premium-quality pizzas
Nature trail and birdwatching tower Hiastinhaara
Varikko Brewery Shop
Taito Shop Oulu
Farm Products from Kujala´s farm Hailuoto
Restaurant Hugo
The old town of Ii - Wanha Hamina
Pastel-coloured wooden Raksila
Mallaskellari - Cozy craft beer pub at Rotuaari
Eanangiella - Voice of the Land 16.1.–3.5.2026
Liisa Rehu Design
Valkea Shopping Centre
Lake side Cottage Villa Wuotanka
Taxi and charter services Ii
Cafe Olosauna
Gems of the Oulu River estuary
Oulu Art Museum
Many layers of history in Kuusiluoto
De Gamlas Hem Restaurant
Wooden old town in Pikisaari Island
Hietasaari recreational area
Varjakka industrial heritage site and nature trail
The Cheezburg Factory
Scandic Oulu City
Botanical Garden of the University of Oulu
OTAXI VIP for Premium Taxi Wishes
Science CentreTietomaa
TurusenSaha Guesthouse
Bacaro Doppio Café
Local Taxi Services in Liminka
Kirkkosalmi Bird Watching tower
Environmental Art Park