When daylight is scarce, you need to nurture your soul with another kind of light. Winter is no time to dive into darkness at home – it’s the perfect time to find a new spark in museums, exhibitions and restaurants along the Pohjola route!
Nurture the light within
Art is for everybody
Here along the Pohjola route, we believe culture belongs to everybody. In Oulu, a good starting point for your road trip, culture has its own twist. Be it in a museum or art exhibition, you’re about to find both widely acclaimed masterpieces and intriguing local art. A city with strong visual art traditions, Oulu is home to many professional artists, some of whom have gained international fame.
The Oulu Art Museum works in close collaboration with local artists from Oulu and its neighbouring Pohjola route destinations Liminka, Hailuoto, Ii and Tyrnävä, boasting a versatile repertoire of local art, selected Finnish visual art and international special exhibitions. The building itself has a lot of charm: it used to be the headquarters of a leather factory.
Visit the factory turned into an art museum.
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Treat your inner child.
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Walking from attraction to another – snow problem!
Take a walk in the whiteness of Oulu in winter. Within a short distance, you’ll find many popular attractions to perk up your day. Admire the Oulu Cathedral right next to the city centre, and continue towards the Ainola park just a few hundred metres further. A powerful sight, the Northern Ostrobothnia Museum stands in the middle of the Hupisaaret park area, with exhibitions for both adults and children to enjoy.
If you’re with family, your children will love Science Center Tietomaa almost as much as yourself. The Science Center offers food for thought and visualisations of the many wonders of our world from dinosaurs to local northern flora and fauna.

Warm up your taste buds
Along the Pohjola route, you’ll find delicious meals made of locally grown, pure ingredients, from hearty burgers to fine dining. Whether you’re in Oulu or one of the close-by destinations along the route, you won’t leave hungry – and you’re sure to have food for your soul as well. Book a memorable lunch or dinner at a quaint old building that used to be a retirement home or vicarage, or choose fine dining on a hilltop or at the city centre.
So put on your winter coat, your nicest woolly hat and head to the Pohjola route. We have the snow-how to warm you up with fresh and original culture.
Feel your inner light shine brighter already?
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Puuilo Rusko
Virpiniemi recreational area
Restaurant Hugo
1bar – Casual cocktail bar in the heart of Oulu
Visit Oulu Brand Store
Puuilo Vasaraperä
Idyllinen kartanohotelli Iissä Iijoen rannalla
Botanical Garden of the University of Oulu
Traditional Holiday Cottages in Nallikari, Oulu
Cafe / Bar KIIKKU
Merihelmi Camping in the Gulf of Bothnia
TurusenSaha Guesthouse
Nature Cafe Loppula at Sanginjoki
Oula Kitchen & Bar
Gems of the Oulu River estuary
Sanginjoki Nature Reserve
De Gamlas Hem Hotel
Kindergarten Visit
Cultural Centre Valve
Masiina
Enjoy a Relaxing Stay in the Peaceful Countryside
Ravintolamaailma Limingantulli
Cafe Kaija
Rented cottage, holiday home, cottage accommodation
Nallikari Aalto Apartment Hotel
Iin Paviljongin majoitus upeissa jokimaisemissa
Mourunki lake
Nallikari Lighthouse
Visit Hailuoto, Hailuoto info
Restaurant Liminka Bay
Rauhala ravintola-pâtisserie
Wine Tasting
Nallikari – the Riviera of the North
Metallikausi
Pottery Keramiikkapaja TiinaMari
Restaurant Ule
Restaurant Toripolliisi, Authentic and Local food
Science CentreTietomaa
LUOVO Accommodation
Hotel Liminka Bay
Ravintolamaailma Linnanmaa
Jakkukylä suspension bridge and Purusaari
Eanangiella - Voice of the Land 16.1.–3.5.2026
Restaurant and winebar VENN
Lake side Cottage Villa Wuotanka
Kuusisaari Recreation Park
Iin Sillat Camping and Inn
Pastel-coloured wooden Raksila
Children’s Cultural Centre Kotilo
Oulu's Original Taxi - OTAXI
Pure maku
Nature Resort Linnunrata / Sauna cabin
Farm accommodation
Virkkula Birdwatching Tower at Liminka Bay
Sleep in hostel
Restaurant Puistola
Best Western Hotel Apollo, Oulu
Environmental Art Park
Hupisaaret Islands city park
Regional Bus Transport Oulu - Ii
Fuchka
Park Hotel Liminka
Restaurant Indian Cuisine
Taito Shop Oulu
OTAXI VIP for Premium Taxi Wishes
Café Kaari
Tent site in Nallikari Holiday Village, Oulu
Zivago
Charter buses and private transportation services in Oulu region
Alvar Aalto's Toppila Sulphite Pulp Mill
Bed and Breakfast by the Iijoki river
Nature trail and birdwatching tower Hiastinhaara
45 Special
Joku Paikallinen Pubi | Local pub for darts & karaoke in Tuira, Oulu
Oulu Cathedral
Experiences in Tyrnävä: Tours, Local History, and Snowshoeing
Tiima
A Unique Cafe Huvila in Oulu
Surprise Menu; a tribute to the diverse nature of the North
Lapland Hotels Oulu
Night at Reenis
Bistro, Hotel Lasaretti
Restaurant Mallassauna
Varikko Brewery Shop
Typpi Oy – Alvar Aalto's Red Brick Industrial Community in Oulu
Burgers
Guided Transportation from Oulu Airport to Oulu
Oulu Shop in Oulu Tourist Info
Marjaniemi Caravan park
Tyrnävä's beautiful and historic Dairy Street
Aurora Revelare
PikkuPanda Teahouse & Teashop
Ravintola Sarkka
Restaurant Caspian
Mediterranean Restaurant
Oulu Art Museum
Varikko Brewery Restaurant
Alakestilä Arboretum in Liminka
J&S BURGER
Farm Products from Kujala´s farm Hailuoto
Liisa Rehu Design
The FLAME of Hailuoto - OPEN FIRE DINING AT HUT
Keskiniemi Beacon Tower
Frans&Camille Bistro
Scandic Oulu City
Radisson Blu Hotel Oulu
Local Taxi Services in Kempele
Liminka Bay Nature Centre
Design Shop Proto
Siipiweikot Oulu
Kallen Pizzat
Cafe Abraham's
Design Center Proto
Letonniemi protected area and nature trail
SuperPark Restaurant
Photo North's gallery
Valkea Shopping Centre
Classic Pizza Restaurant - carefully crafted premium-quality pizzas
Local Taxi Services in Liminka
Liisa & Moss Wonderland
Breakfast by the sea
Hirsilampi apartments
Avis Car Rental at Oulu Airport
OuluHostel AlliMaria
Nordic Art Hotel Lasaretti
Nallikari Holiday Village - Camping, Oulu
Kirkkosalmi Bird Watching tower
Oulu Museum
Restaurant La Sinfonia
Lähde! wellness art park
Koiteli Residenssi accommodation villa
Restaurant Nallikari
Kurkela Lounge & Dine
Central Library Saari
Bistoria Patio
Liminka Church
Wooden old town in Pikisaari Island
Experience Hut Kieppi
Oulu Tourist Information
Restaurant Pannu
Grill it! Oulu
De Gamlas Hem Restaurant
Mon Chou - French Pastry Shop
The old town of Ii - Wanha Hamina
Cafe / Bar KIIKKU
Amarillo Restaurant Oulu
GreenStar Hotel Oulu
Historical Rantakortteli blocks of Oulu
Iisland Cottages
On Animal Trails
Deluxe Poiju Villas by the Sea in Nallikari, Oulu
Tyrnävä Leather Factory
Varjakka industrial heritage site and nature trail
Traditional Fishing Harbour Kiviniemi
Sailor's trail
Cafe Olosauna
Coffee House Café
Oulu Market Hall
Original Sokos Hotel Arina, Oulu
Many layers of history in Kuusiluoto
Breakfast & Private Restaurant Veranta
Oulu Market Square Policeman statue
Varikko Taproom & Terrace
Restaurant Harald
Puistokahvila Makia Cafe
Taxi and charter services Ii
Rosso Restaurant Valkea
Pohjolan Matka Charter Coaches Oulu
Scandic Oulu Station
Top 5 attractions in Oulu!
Oulujoki Church
Panoramic Elevator
Tuba Food & Lounge
The Cheezburg Factory
Mallaskellari - Cozy craft beer pub at Rotuaari
Smokehouse 299, Smoked burgers & BBQ
Tyrnävä Municipal Exhibition Space
Puistola Cafe & Bakery
Cafe Magnolia Coffee & Bakery
Avis Car Rental in Oulu
Cafe Hanna
Sokeri-Jussin Kievari Restaurant
Airport Taxi Service in Oulu
Hietasaari recreational area
KulttuuriKauppila Art Centre
Wooden Karjasilta from the reconstruction era
Kiikku Garden Grill / Moonlight BBQ
Alvar Aalto’s Oulu River Estuary Vision: Koskikeskus
Experience Space VISIO
The WINE IN THE WOODS of Hailuoto - WINE TASTING
The TASTE of Hailuoto - local food tastings
Hailong Chinese Restaurant
Bacaro Doppio Café
Geocaching in Ii
HALLI - EAT & DRINK
Pilpasuo protected area and nature trails
Menevä Taxi Service Oulu Area
School Visit